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Dress the whole world help make fashion more sustainable
To us, sustainability is a natural part of being a successful business.We always strive to act in an ethical, transparent and responsible way, and we expect our business partners to do the same.
Our commitment to sustainability
Our commitment to sustainability
Our commitment to sustainability
Our commitment to sustainability
Our commitment to sustainability
Our commitment to sustainability
Our commitment to sustainability
Our commitment to sustainability
Our commitment to sustainability
Let’s face it. While we love fashion, it has a huge impact on the environment and communities around the world. We know that we have a big role to play in helping the industry move forward in more sustainable ways. That’s why we’re working hard to make positive changes, taking steps towards a smaller environmental footprint and sustainable style on a global scale.Together, we can make fashion more sustainable & sustainability more fashionable.
We are proud to have the world’s first in-store recycling system. Turning old clothes into new ones. 
Looop was installed in one of our Stockholm stores in 2020.
By investing in new technological solutions, we aim to change the way we make, use and say goodbye to clothes.
Cotton growing
100
 %
of our cotton is recycled or sustainably sourced.
Our goal is for all our products to be made from recycled or other sustainably sourced materials by 2030.
A view of hands washing denim in water
In 2019 we launched a transparency function on our website and app
allowing customers to see where our products are made and more. This can be found on all product pages.
We believe that being transparent is an important part of becoming more sustainable. Sharing knowledge about our business and how we make our clothes gives you more power.
Like many fashion brands, we don’t own the factories where our clothes are made. 
But we want everyone involved in making our products to have a safe, fair and equal working environment.
Any supplier working with us must sign our Sustainability Commitment which is a set of standards regarding fair wages, good working conditions, animal welfare and much more. 
View of hands holding a pile of folded clothes
In 2020, we collected 18,800 tons of unwanted clothes and textiles
through our Garment Collecting program.
Our Garment Collecting programme is the world’s biggest of its kind. It was rolled out globally in 2013.
A view of a hand holding flowers and a paper bag
24
 %
was the amount we reduced our plastic packaging in 2020.
By 2025, all the packaging we use (including plastic) will be reusable, recyclable or compostable.
A man in a suit looking into the camera
“
Enabling everyone to look, feel and do good. Through our sustainable customer offer and experience, we make it possible for everyone to choose a more sustainable lifestyle.
Pascal
Global Sustainability Manager
Learn more about our commitment to sustainability
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Build a career at H&M where you can be yourself & help the world dress for the change we need
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